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Jaishree Kumar

    Jaishree Kumar is a India-based journalist.



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    Indian farmers pick flowers at a farm in Kannauj, the perfume capital of India. Traditional workers are struggling to keep their craft alive in the face of fierce competition from modern fragrance makers. (AFP PHOTO/ SAJJAD HUSSAIN/GettyImages)

    Can India Reclaim Its Perfume Glory?

    The $62 billion global fragrance industry runs on synthetics. But one country’s ancient, natural traditions are gaining ground.

    Jaishree Kumar